
SUBJECT CODE – BM7037
SUBJECT NAME – INTERNATIONAL MARKETING
UNIVERSITY NAME – KINGSTON BUSINESS SCHOOL
In this subject, there are 4 different assessments.
In today's era it is very easy for a marketer to reach globally catering to international customers with business goods and services, all thanks to technology. International Marketing BM7037 is one of the business activities that direct the flow of goods and services to consumers and users globally. Benefits of International Marketing in an organisation are: Global Consumers Boost Brand Awareness Global Presence Connect business with the world More opportunities
Task 1. Undertake secondary research to understand the impact of COVID-19 pandemic on global businesses. You can focus your research on a specific sector and a country/region of your choice. Prepare a deck of 5 PowerPoint slides to identify business sectors that have been either positively or negatively influenced by the pandemic.
You will be asked to upload the in-class activity via CANVAS.
Will I get full marks for participation?
Yes, you will get full marks for participation in the in-class activity. However, you
must ensure that the PowerPoint slides are relevant to the assignment task.
Do I need to follow referencing protocols for this in-class activity?
Yes, please follow Harvard System of Referencing as followed in business school for
in-text citations and for reference list.
Task 2. You are requested to prepare a deck of 5 PowerPoint slides on how international
advertising can be unethical and what concrete steps a firm can undertake to avoid being
accused of unethical advertising.
You can support your arguments with relevant examples from specific sectors and countries/regions.
You will be asked to upload the in-class activity via CANVAS.
Will I get full marks for participation?
Yes, you will get full marks for participation in the in-class activity. However, you
must ensure that the PowerPoint slides are relevant to the assignment task.
Do I need to follow referencing protocols for this in-class activity?
Yes, please follow Harvard System of Referencing as followed in business school for
in-text citations and for reference list.
Do I need to attend the class to undertake these in-class activities and secure my marks?
Yes. If you are unable to attend the teaching session associated with these in-class
activities then you can apply for extension/mitigating-circumstances via OSIS.
Understand penalties for late submission of assignments in UK universities,...
Struggling to write a 500-word essay? This guide breaks it...
Learn how to write an essay quickly with smart strategies,...
Discover whether Christmas discounts for assignment help are worth it....
comprehensive computerized business simulation and analysis of the case using...
Learn the difference between open vs closed thesis statements with...
Avoid losing marks in your law assignments! Learn the most...
Difficulty in completing the assignment? Let Ph.D. experts help you...
In this subject, students will be able to develop an...
Ace your STEM assignments with smart strategies for physics, math,...
Learn how footnotes and bibliographies differ, when to use each,...
Learn everything you need to know about writing a great...
As an academic support expert, I help students stay stress-free...
Start the new year with confidence and smarter academic planning....
This course is designed to provide students with a broad...
Explore 70+ trending law assignment topics for 2025, from business...
This article covers 20 trending debate topic ideas for college...
Students need to learn leadership skills to achieve their life...
Looking for engaging Python project ideas? Explore 20 innovative Python...
Quick assignment Hub has offices in London and Sydney to help students who are preoccupied with their academic and daily responsibilities.
© Copyright Quick Assignment Hub All rights reserved.
